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04 October 2021
Nevada: Internet privacy law takes effect
Senate Bill ('SB') 260 for an Act relating to internet privacy and other purposes entered into effect on 1 October 2021. In particular, the Act:
- prohibits data brokers from making any sale of certain information collected about a consumer if so directed by the consumer;
- requires data brokers to establish a designated request address through which a consumer may submit a verified request to direct a data broker not to make any sale of any covered information about the consumer that the data broker has purchased or will purchase;
- requires data brokers to respond to such requests within 60 days of receipt;
- provides for the possibility for a data broker who has not previously failed to comply with these provisions to remedy any failure to comply within 30 days after being informed of such a failure; and
- provides the Attorney General with powers to institute legal proceedings against a data broker believed to have directly or indirectly violated the provisions of the Act.