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California: Bill for browser opt-out preferences introduced to Assembly

On February 16, 2024, Assembly Bill 3048 for the California Consumer Privacy Act of 2018: opt-out preference signal, was introduced to the California State Assembly. In particular, the bill requires businesses to include a feature on browsers and devices that allows users to exercise their privacy preferences through opt-out preference signals.

What are the main provisions of the bill?

Specifically, the bill would prohibit a business from:

  • developing or maintaining a browser through which a consumer interacts with a business that does not include a setting that enables the consumer to send an opt-out preference signal to that business; and
  • developing or maintaining a device through which a consumer interacts with a business that does not include a setting that enables the consumer to send an opt-out preference signal to that business pursuant to regulations adopted by the California Privacy Protection Agency (CPPA).

Furthermore, the bill authorizes the CPPA to adopt regulations to implement and administer the bill's provisions, including updating the definitions of 'browser' and 'device' to address changes in technology, data collection, obstacles to implementation, or privacy concerns.

You can read the bill here and track its progress here.

Update: February 28, 2024

CPPA approves introduction of the bill

On February 26, 2024, the CPPA published a statement expressing support for the bill.

You can read the statement here.

Update: April 3, 2024

Bill referred to Committee on Privacy and Consumer Protection

On March 11, 2024, the bill was referred to the Committee on Privacy and Consumer Protection.

You can read the bill here and track its progress here.

Update: April 10, 2024

Bill re-referred to the Committee on Appropriations

On April 9, 2024, the bill was re-referred to the Committee on Appropriations.

You can read the bill here and track its progress here.

Update: April 11, 2024

Bill read for second time and amended

On April 10, 2024, the bill was read for a second time and amended.

You can read the bill here and track its progress here.

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