The California Attorney General ('AG'), Rob Bonta, announced, on 27 January 2023, that it had initiated an investigative sweep, and had sent letters to businesses with mobile apps that fail to comply with the California Consumer Privacy Act of 2018 (last amended) ('CCPA'). In particular, Bonta noted that the 2023 sweep focuses on popular apps in the retail, travel, and food service industries that allegedly fail to comply with consumer opt-out requests or do not offer any mechanism for consumers who want to stop the sale of their data. In addition, Bonta explained the sweep also focuses on businesses that failed to process consumer requests submitted via an authorised agent, as required by the CCPA. Finally, Bonta reiterated that he is committed to the robust enforcement of the CCPA.

You can read the press release here.